Competitive recon requires you to observe your ideal customer and conduct research on how your competitor is pursuing them. Our February 2022 issue of Milkshake details the best 7-step process to competitive […]
Category Archives: General
How Competitive Recon Can Help You
The strategy for competitive recon is simple and effective. Check out page 7 of our February 2022 issue of Milkshake as we explore how you can use competitive recon to your advantage. […]
Act Like a Media Company in Five Steps
To build a successful business in the current environment, you need to follow a five-step plan. These steps include: 1. Set targets, objectives, and goals that allow you to deliver for your […]
Marketing Drives Change in the Business World
The business world is changing quickly, and marketing leaders are going to play a significant role in the evolution of the field moving forward. For example, there is a lot of concern […]
Hudson Printing Welcomes the Addition of a New Landa S10P Printing Press
At Hudson Printing, we have long been a standard-bearer in the world of commercial printing. Recently, we purchased a new Landa S10P Nanographic Printing Press to better meet the needs of our […]
The Importance of Creating Fresh Content
The need to deliver quality content is constant. Even though business leaders have a lot to do on a daily basis, it is critical to focus on producing valuable content that presents […]
Two for the Price of One – Letter from Paul
It is amazing how productive we all are these days. Because we have eliminated the morning commute, business trips, and most of our in-person meetings, we have more time to produce. In […]
The Lesson Found in Acting Like a Media Company in Today’s World
Businesses that want to position themselves for success in the modern era need to act like media companies. In the early 2000s, the owner of a Michelin-star restaurant, Bart Van Olphen, quit […]