The Map of Print
THE MAP OF PRINT If you own or manage a business, you probably have a robust set of tools that helps you lead your organization and guide your marketing strategy through even […]
Continue ReadingTop 20 Magazine Printers – Canada & USA
Publishing Executive magazine recently released their list of the Top 20 Magazine Printers for 2015. It ranks the leading commercial printers in the U.S. and Canada, based on revenue earned in the […]
Continue ReadingDon’t Solve THAT Problem
Whatever you’re working on, chances are someone’s already done that. Solved That Problem. No, not your Mission. Not your big goal. And not your life’s purpose. But that treacherous little task or […]
Continue ReadingWhen is a Package Not a PACKAGE? – beyond Sustainable Packaging
Brand Owners… What if you could eliminate the package that your product is sold in, and still sell successfully? On a retail shelf? Would that be interesting? This approach could be the ultimate in Sustainable […]
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The Coffee Advertising Network
An Israeli startup has a whole new take on one of the most loved beverages on the planet. With their Ripple Maker, the folks at SteamCC are working to Reinvent Print using […]
Continue ReadingTranslucently Symbiotic – the case for Integrated Print
Integrated Print is a myth. There are two worlds of Print that are all but invisible to each other. Worlds where core principles and tools and processes are shared. Where the desired outcomes – […]
Continue ReadingCRITICAL FORMS – Are Paper Business Forms Still Relevant?
Over the past couple of decades, paper business forms have almost disappeared from business. Most signatures today are captured on a pad, or with a PIN. Contracts and business agreements are more likely […]
Continue ReadingWhat Were You Trying To Do? (Solving the right problem)
My grandfather and my younger brother were both Master Mechanics – and masters at Problem Solving. I mostly missed out on knowing my Grandpa, but I learned much from Lee. I too […]
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One Glimpse Proves Print is Alive
Last Saturday afternoon my wife and I visited the Marriott Library at the University of Utah to see a small exhibit titled, Glimpse. It’s a showcase of the coolest works of the […]
Continue ReadingLoyalty, Stability and Disruptive Change
This week marked the end of an era for Hudson Printing. After 44 years of service, a kind, wonderful, loyal Printer and friend retired yesterday. Randy Elliott will be deeply missed. It was […]
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Why Data Driven Print?
The most universal advantage of Digital Print over Analog Print (offset, flexo, screen, etc.) is it’s ability to be driven by data. While Digital Print has many other advantages, this one distinction – […]
Continue ReadingHudson Printing Partners with Systym for marketing experience design
Hudson Printing has partnered with Systym, a young marketing experience design firm. Systym helps businesses learn more about their target audience and how individual buyer types move through a particular customer experience. This deep […]
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