note from paul - constant learning

Constant Learning

Exponential advances in technology have been changing the societal landscape for awhile now. Entire industries are being redefined and millions of jobs are impacted in the face of these disruptive forces. Trends […]

Marketers Need a Robust Skill Set

86% say a lack of resources and capabilities impairs the performance of their team. The top deficiencies include:   44% Customer journey, acquisition, and conversion 42% Segmentation and personal-sized messaging scale 37% […]

Owning Growth

Marketing leaders are responsible for almost half of their company’s overall revenue. Two-thirds of marketing leaders say the pressure to deliver on revenue goals is very high or extreme. Revenue growth is […]

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Customer Driven Focus On Technology

Beautiful images on beautiful paper – this is what our customers want. TRUST – this is what our customers expect.” This interview features Paul Hudson sharing his ethos about people in business […]

High Impact

High Impact

Preston Herrin, Founder and Managing Director of Management Consulting firm HCG Inc.Preston says today’s marketers can learn from the movie sequel “Top Gun Maverick”. Herrin believes that “Top Gun Maverick” delivers what […]

7 Steps to Competitive Advantage

Page 11 in Milkshake’s July 2022 issue features effective tips companies can use to gain competitive advantage in their marketplace.  Step One- Employee Alignment Tasks carried out by personnel should match their […]

Committing to More

Committing to More

The last couple of years could certainly be deemed difficult on many levels, but they do offer us some lessons on how to move forward. The culture that can emerge can be […]