The landscapes of many brands are changing quickly. Too many marketers are stuck in a bubble. Often, marketers find themselves shouting their messages at the target market, trying to force something down their throats. This is not the way to generate a strong connection, and it can turn people off to a brand.
Customers trust other people instead of brands, and marketers need to focus on building a strong, personal connection with their customers to develop sustainable relationships that will last. Learn more about how to make your way forward in a post-pandemic world in this edition of Milkshake by Hudson Printing.