Hudson Digital to Meet Demand for Jobs Under 2,000 Pieces, Faster Delivery & Variable Data
Feb. 28, 2017 — SALT LAKE CITY — Hudson Printing, a G7 Master Printer and one of the most trusted commercial printers in North America, today announced the formation of Hudson Digital, a new division created to meet customer demand for jobs of less than 2,000 printed pieces (short-run), faster delivery times, and the use of variable print data. The company’s Salt Lake City plant also added $10 million in three state-of-the-art presses to bolster Hudson’s position as the region’s leading printer with the greatest printing capability.
“Hudson is known for high-quality printing, on-time delivery, and world-class service. Customers also receive this exceptional experience when working with our new business unit, Hudson Digital,” said Paul Hudson, Hudson Printing CEO. “Those who know us for printing high-volume magazines, books and catalogs, can now work with Hudson for all of their printing needs, including print jobs under 2,000 pieces, and a variety of solutions like direct mail, variable data print, brochures, postcards, posters, stickers and business cards.”
Growth and Investment into Offset and Digital Printing
Founded in 1909, Hudson Printing earned its reputation as a trusted printer to deliver quality printed pieces, on-time, and with no surprises. Over the years, Hudson built up the region’s largest printing plant using offset presses. Offset printing is ideal for creating high-quality, multi-page booklets, catalogs, and magazines, for jobs requiring more than 2,000 printed pieces and up to hundreds of thousands of pieces. This traditional side of the business will now be called Hudson Offset. In February, the company demonstrated its commitment to its offset print business by adding a Goss M-600 offset press, to meet the growing demand for high-volume catalog printing.
In 2012, the company began investing in digital print technologies to meet demand for short-run jobs, faster delivery times, and variable print data. Today Hudson’s digital print business services a variety of industries including healthcare with customer packets, direct mail, medical forms; enterprises with brochures, personalized forms, folders, kits, postcards and direct mail.
Part of the company’s ongoing investment into digital print includes adding an HP Indigo 10000 digital press, and an HP Indigo W7250 digital press, creating a unique suite of capabilities for customers and enabling the official launch of the Hudson Digital business unit.
ABOUT HUDSON PRINTING
Founded in 1909, Hudson Printing is one of the most trusted, high-quality commercial printers in North America. The company earned this reputation by ensuring customer satisfaction guides decision-making at every step of the print process. Certified as a G7 Master Printer, many world-class experts in all aspects of printing are a part of the Hudson family – many have spent most of their careers at Hudson. The company’s Salt Lake City printing plant is the largest and most capable in the region. The Hudson Offset division specializes in multi-page catalog printing of 2,000 to 100,000+ pieces. Hudson Digital focuses on short-run jobs under 2,000 printed pieces, provides faster delivery, and with the ability to use variable print data. Hudson Printing delivers quality printed solutions ranging from catalogs, books, and magazines, to brochures, booklets, postcards, and direct mail. Learn more about Hudson Printing at www.hudsonprinting.com.
ABOUT NEW HUDSON PRESSES
Goss M-600 – More than three times faster than most sheet-fed printing presses, speed is the hallmark of the Goss M-600. With a focus on meeting the most exacting customer demands for color, quality and on-time delivery, the Goss M-600 is a meaningful addition to Hudson’s Salt Lake City plant. To be housed in the Hudson Offset division, the Goss M-600 delivers the largest print capacity in the region, able to deliver up to 55,000 impressions per hour. Ideal print products include saddle stitched and perfect bound booklets and catalogs.
HP Indigo 10000 Digital Press – A versatile and robust press, the HP Indigo 10000 is capable of handling nearly any commercial print job on a wide range of paper options. The Indigo 10000 can print up to 20×29”-sized products in quantities from one to many thousands and is a great addition to the Hudson Digital business unit. Common print products include booklets, catalogs, presentation folders, posters, brochures, postcards and business cards – all of which can include variable data print.
HP Indigo W7250 Digital Press – Unique in Utah and the region, the HP Indigo W7250 is the only high-volume digital press that can handle the lightest weight papers. This press serves as a key connector for Hudson as customer needs grow and scale from digital to offset printing. This press is ideal for catalogs, booklets, postcards, and direct mail, when customers require printing short-run, high-quality products on thin paper.
Brad Rutledge, Hudson Printing
[email protected] – 801-461-3208